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Use of Funds

Here's exactly where the capital goes — and why it accelerates the machine we've already built.

Proprietary Platform Development
35%$525K - $700K

Build and refine Elite Team's core software engine

Expand our IP stack for internal tools like EliteTeam OS

Productize reusable modules (estimator logic, CRM cores, voice/video/chat frameworks)

Build out industry-specific templates and wrappers for 1-click customization

Integrate advanced analytics, AI logic chaining, and unified dashboards

Marketing & Demand Gen
30%$450K - $600K

Become the #1 name in AI-powered custom software for SMBs

Launch high-impact outbound and retargeting campaigns (Meta, YouTube, Google)

Build authority channels via paid media, podcasts, and industry events

Deploy demo-on-demand funnels and multi-niche video assets

Run partner/influencer licensing campaigns in Roofing, Coaching, Real Estate, Recovery

Team Expansion: Sales + Fulfillment
25%$375K - $500K

Keep pace with inbound demand and high-ticket project close rates

Hire experienced software sales reps and closers

Build elite onboarding + project success roles

Staff custom app dev + integrations team (React, Node, Supabase, Twilio, CRM specialists)

Create internal support and post-sale documentation library for scale

Infrastructure & Ops
10%$150K - $200K

Support rapid growth with strong backend systems

Automate client onboarding flows (checklists, kickoff calls, AI assistants)

Expand EliteTeam OS for internal use and licenseable backend

Add internal QA, security audits, and cloud scaling resources

Maintain flexibility for enterprise licensing or white-label-ready products

Capital Allocation Breakdown

Platform 35%
Marketing 30%
Team 25%
Ops 10%
"We've already proven the model. This capital lets us own the space — by building proprietary tech, capturing market share, and scaling the systems that are already generating high-margin revenue."